


Striving to be more sustainable in every way, The Vera Hotel in the heart of Tel Aviv’s cultural core, has become the city’s first boutique hotel to ban single-use plastic with a new series of initiatives to eliminate single-use plastic, among other measures
Having first opened in 2018, 39-room The Vera is founded on a commitment to local anthology and sustainability in both material and ethos: the hotel is dressed from floor to ceiling with works and creations of both budding and well-known Israeli designers and creators, in addition to undertaking sustainability programming, including:
Reusable, Recycled materials: Complete elimination of single-use plastics throughout the hotel; Toiletarty dispensaries replacing of disposable soap and shampoo bottles; Water-filter systems in each room to avoid the use of single-use plastic water bottles; Property-wide use of garbage bags produced with upcycled bio-degradable beans; Degradable coffee cups and lids
Environmental sustainability: The hotel’s usage of local, organic bath products that are sourced locally, which supports the local economy and eliminates CO2 emissions
Energy efficiency and eco-insulation: Usage of one of the world’s most energy efficient insulation systems, the LG VRF System 4th generation; Insulation with a high-quality material that keeps the hotel warm in the winter and cold in the summer, thus reducing the use of air conditioning systems
“The elimination of single-use plastics is an obvious decision and a forward step for the hotel industry,” says Danny Tamari, CEO and Founder of The Vera. “We continually strive to build an environmentally-conscious society, and The Vera’s action reflects our vision of what a modern hospitality experience should be.”
As a sophisticated and welcoming bolthole, The Vera Hotel offers plush rooms with oak-wooden parquet floors and stylish furniture, complimentary boutique wines on tap, an intimate spa, two-level rooftop sundeck, hyper-local concierge and an all-around personalised service for business, solo and leisure-driven arriving in Tel Aviv, a modern metropolis on the Mediterranean.
Find out more and start the adventure via theverahotel.com