Eco-Travel: The Vera Becomes Tel Aviv’s First Boutique Hotel To Ban Single-Use Plastic 

Striving to be more sustainable in every way, The Vera Hotel in the heart of Tel Aviv’s cultural core, has become the city’s first boutique hotel to ban single-use plastic with a new series of initiatives to eliminate single-use plastic, among other measures

Having first opened in 2018, 39-room The Vera is founded on a commitment to local anthology and sustainability in both material and ethos: the hotel is dressed from floor to ceiling with works and creations of both budding and well-known Israeli designers and creators, in addition to undertaking sustainability programming, including:

Reusable, Recycled materials: Complete elimination of single-use plastics throughout the hotel; Toiletarty dispensaries replacing of disposable soap and shampoo bottles; Water-filter systems in each room to avoid the use of single-use plastic water bottles; Property-wide use of garbage bags produced with upcycled bio-degradable beans; Degradable coffee cups and lids

Environmental sustainability: The hotel’s usage of local, organic bath products that are sourced locally, which supports the local economy and eliminates CO2 emissions

Energy efficiency and eco-insulation: Usage of one of the world’s most energy efficient insulation systems, the LG VRF System 4th generation; Insulation with a high-quality material that keeps the hotel warm in the winter and cold in the summer, thus reducing the use of air conditioning systems

“The elimination of single-use plastics is an obvious decision and a forward step for the hotel industry,” says Danny Tamari, CEO and Founder of The Vera. “We continually strive to build an environmentally-conscious society, and The Vera’s action reflects our vision of what a modern hospitality experience should be.”

As a sophisticated and welcoming bolthole, The Vera Hotel offers plush rooms with oak-wooden parquet floors and stylish furniture, complimentary boutique wines on tap, an intimate spa, two-level rooftop sundeck, hyper-local concierge and an all-around personalised service for business, solo and leisure-driven arriving in Tel Aviv, a modern metropolis on the Mediterranean.   

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