John Lewis is introducing virtual try-on technology to its fashion rental website, enabling customers to see how a dress looks online through the power of AI-tech before they rent it
The fashion industry is showing no sign of slowing down when it comes to incorporating the latest tech trends. Anthropics Technology, makers of AI-powered Zyler Virtual Try-On, has announced an exciting partnership with John Lewis, one of the UK’s leading department stores, and rental specialist HURR.
The John Lewis Fashion Rental website, which allows customers to rent dresses for a selected amount of time, will now also enable customers to see how the dress looks on them online before they rent with the “Try it On” feature.
Customers can simply upload a headshot and sizing information to try their chosen outfit on virtually, from the comfort of their own home.
John Lewis Rental has always been committed to providing a personalized and convenient experience for their customers. The addition of virtual try-on technology is the next step in that commitment. This technology will help John Lewis Rental customers find the perfect dress for their occasion.
You can see Zyler technology working on the platform via johnlewisfashionrental.com
Find out more about Zyler Virtual Try-On: zyler.com
